Select Page

In this blog post, we will talk about the future of SEO strategies. Local SEO is a growing trend as many people are increasingly looking for local businesses on their phones or computer.

Local search results have increased by over 12% in the last year, and it’s predicted to continue to grow! In addition, Google has announced that they’re going to be using more machine learning techniques which will only increase the importance of having a solid online presence. This blog post discusses five trends that you need to know if you want your business to remain competitive in the coming years.

SEO is constantly changing and evolving, so it’s essential to stay updated on the latest trends. Here are five trends that you need to know for the future of SEO:

The Future of SEO Strategies

Local SEO

As mentioned earlier, Local SEO is a growing trend. With the increasing popularity of smartphones and mobile devices, more and more people use their phones to search for local businesses. Over 60% of people use their phones to search for local companies.

Local searches have increased by over 12% in the last year, and it’s predicted to continue to grow! Local SEO is important because Google will be using more machine learning techniques to increase your rankings depending on how “local” your website appears online.

Machine Learning

Google has announced that they will be using more machine learning techniques in their search engine. What does this mean for you? It means that your website’s ranking will be based on how well your site performs, not just on traditional SEO factors like keywords and backlinks.

This is a shift from the past, where Google relied heavily on human evaluators to rank websites. As machine learning becomes more popular, we’ll need to ensure that our websites are mobile optimized and easy for Google’s search engine bots to crawl.

Voice Search

Another growing trend in the SEO world is voice searches. It sounds like something straight out of a sci-fi movie, but it’s true – over 20% of all internet searches have been done by voice.

This means that if you’re not optimizing your site for these searches, then you could be missing out on potential customers! The good news is that it’s pretty easy to optimize your website for this trend; simply make sure that at least one page of your website has the keyword in the title (e.g., “best restaurant las vegas”).

Video SEO

With the increasing popularity of video content, it’s essential to ensure that your videos are optimized for Google. This means using keywords in the title and description of your videos and adding closed captions.

In addition, you should create a custom thumbnail for your videos that catches attention and makes people want to watch.

Mobile Optimization

Last but not least, mobile optimization is still a significant factor in SEO. Over 60% of internet users now access the web from their phones, so your website must be optimized for these devices.

This means using a responsive design, making sure your website loads quickly, and using large fonts and buttons easy to click on a mobile screen.