There are several popular WordPress plugins for email marketing, but how essential are they? This article will look at a few of them. MailPoet, WeMail, PushEngage, and Sendinblue are just a few. But which one should you choose? The answer depends on your specific needs, budget, and number of subscribers. If you want to use an email marketing plugin with a free plan, then you should choose the MailPoet or SendinBlue plan. Otherwise, you can go with a paid version.


If you’re in the market for an email marketing plugin for WordPress, you’ll be pleased to know that you can get several free options. The MailPoet newsletter plugin is an example of this. It allows you to manage multiple email providers from a single dashboard. While the free version only allows you to manage one opt-in form, the premium version will enable you to have multiple lists and manage them with ease. In addition to email marketing, Sumo also features analytics tools, social sharing and built-in Smart Mode popup technology. This plugin includes customizable popup forms and premade templates.

Creative Mail is another excellent option. It integrates with WordPress to allow you to import your bulk email marketing lists from another source or import your existing ones. Additionally, the plugin also includes a calendar for marketing purposes. It lets you see when a newsletter will be sent, and your blog posts will go live. In addition, you can use the free version of the plugin for your newsletter campaign or opt-in for the premium version for $89 (also available in lite form). Both email marketing plugins are designed to foster a professional relationship between you and your site visitors.

A newsletter is an excellent option for email marketers. Its drag-and-drop email composer is a great way to build your email list without spending a fortune. It has many extensions and is compatible with Amazon SES. However, if you’re on a budget, you’ll want to opt for the paid version. It is essential to remember that free versions of such plugins will have limitations, and you’ll want to consider these before making your decision.

HubSpot CRM is another great option for email marketers. It also makes emailing easier with an email builder with over 20 different templates. You will find the right one for your needs. But which one is the best choice for you?


There are a few things to consider when choosing an email marketing WordPress plugin. A good plugin should be easy to use and integrate seamlessly with your site. The free versions are often limited in their capabilities, so you should do your homework before settling on a single one. Some plugins will not be able to fulfil your needs, while others will work well for a small business.

A free plugin should have a limit of up to 2000 subscribers, but this may be insufficient for an extensive list. Other free plugins include SendInBlue, which integrates with most WordPress plugins natively. It is free to set up, but you’re limited to sending 300 emails daily, which is too few for effective email marketing. For more features, you can upgrade to a premium plan, which starts at $249 a year and lets you manage unlimited sites.

MailChimp offers several features that are essential for e-commerce businesses. The email service allows you to run onboarding emails for new customers and win-back campaigns if a customer has abandoned their cart or left without purchasing anything. In addition, it is easy to integrate with your e-commerce site, which is helpful for businesses that rely on email marketing. MailChimp also has a tool called Customer Journeys, which can help you personalize your email messages and ensure they reach your customers.

MailPoet is another popular email marketing WordPress plugin. It provides native email sending functionality for WordPress and lets you design forms for collecting email addresses. You can also segment your list with MailPoet’s advanced email automation capabilities. MailPoet allows you to send emails to your list using WordPress’s email server and a third-party SMTP server for better deliverability. This plugin is free and works with WordPress, which is suitable for beginners.

When choosing an email marketing WordPress plugin, you should pay close attention to features and functionality. While some free plugins are bundled with additional features, others do not offer integrations with your email platform. Ensure that the plugin you choose provides features, integrations, and automation based on audience behaviour. The latter is essential to growing your online business in the long run. You should invest in a good email marketing plugin if you can afford it.


WeMail is a powerful WordPress plugin that integrates with your site’s email list. The plugin gathers email lists from all sources, including the WooCommerce subscriber’s list and every comment left on your blog. You can also automatically import user roles from WordPress to your weMail subscriber list. With weMail, you can manage your email marketing staff and automate emails from a single location.

The free version of this plugin offers unlimited email and campaign creation. Premium versions of the plugin cost only $19 and let you use it for as many websites as possible. Other essential plugins include WP Subscribe Pro, which allows you to build gorgeous subscription forms and boost website traffic conversion into subscribers. WP Subscribe Pro is also integrated with other popular marketing tools, such as Google Analytics. You can send emails from your website with a few mouse clicks.

Apart from allowing you to manage subscribers through your WordPress dashboard, weMail also enables you to create and send newsletters using SMTP providers. You can even use Gmail as an SMTP server. Lastly, it allows you to easily track your subscribers’ engagement with your emails and analyze their responses. Those in the email marketing industry should invest in weMail for their websites. The plugin is an absolute must for your WordPress website.

MailPoet Newsletters offers a free version with 1,000 subscribers and a premium plan with 2000 subscribers for $13 per month. Both products have free and premium versions with different features. The free version is a basic plan, while the paid version offers more features and options. Creative Mail is designed for email marketing and makes it easy to set up an email marketing campaign. It pulls from your WordPress blog posts, WooCommerce products, and images.

Postie allows you to log emails, attach photos and videos, and remove signatures automatically. You can also disable auto-update emails, new user notifications, and WordPress emails. The plugin also supports WordPress multisite. And unlike other WordPress plugins, it helps you capture email addresses with ease. This makes email marketing more straightforward and more efficient than ever. You can also use many other features to boost your email marketing campaign.


There are several free WordPress plugins for email marketing, including Newsletter, which offers many essential features but can also be expanded to include premium features. Newsletter also comes with an email editor and drag-and-drop functionality, which makes it easy to create responsive emails and manage lists. You can even send automated newsletters with the free version if you have less than 1,000 subscribers, but upgrading your account will give you access to more advanced features.

WeMail is an email marketing WordPress plugin that integrates with the WordPress platform and helps you collect leads, send automated emails, and display subscription forms on the WordPress dashboard. This plugin comes with a cloud-based email newsletter platform, making it easy to send emails to subscribers using any SMTP provider. WeMail is perfect for small to medium-sized businesses that want to create an email list and send relevant content. Its subscription forms are mobile-friendly and responsive, offering additional features such as targeting and personalization.

This plugin allows you to segment leads and nurtures them into customers using multi-list targeting. And it’s free for smaller lists, so it’s an excellent option for those on a tight budget.

Gravitec is another popular email marketing plugin for WordPress. It has several powerful features for any website, including push notifications, triggered campaigns, and email lists. Its dashboard lets you send top news of the day and has a REST API for triggered campaigns. It’s free for up to 10k subscribers and has paid plans starting at $8.7 per month for 30,000 subscribers per website.

Free WordPress plugins for email marketing are helpful for small business owners, bloggers, and people just starting. They allow you to use email automation to scale your business. Integrating it into your site can reduce the tabs you need on your desktop, foster relationships, and send automated newsletters. You can even automate specific actions on your website, such as sending notifications about new blog posts.